StoryTour by Wish Travel
About Us

Authenticity. Stories.
Inspiration.

We believe travel is not just moving between places — it is meeting the stories that stay with you. Since 2016, our Japan-based team has connected travelers, schools and companies with the real Japan.

Founded 2016Licensed Travel AgencyANTA MemberEnglish・Chinese・Japanese
Travelers experiencing Japanese culture with StoryTour
Our Story

Travel that tells a story

Japan’s true beauty lives in its people — in artisans who have refined their craft for generations, in local communities that keep their traditions alive, and in the quiet hospitality of everyday life.

We design experiences that go beyond sightseeing: a tea ceremony with a host who explains its meaning, a visit to a workshop where a craft has been passed down for centuries, a night at a ryokan where time slows down.

Every journey is planned and run by our own team in Japan, so each trip feels personal, smooth and meaningful.

What We Value

Three words that guide every journey

Authenticity

Real places, real people and real traditions — the Japan that locals know and love.

Stories

Every place has a story. We bring the history, craft and culture behind it to life.

Inspiration

Journeys that leave guests with new perspectives — and a reason to come back.

Our Mission

Connecting the world with the real Japan

Thoughtful design, smooth operations and meaningful cultural encounters — for private travelers, groups and companies alike.

“Not just a trip, but a story you will keep telling.”

Meet the Team

The people behind your journey

A Japan-based team of planners, drivers and guides — speaking English, Chinese and Japanese.

Alex Jo, Chief of Team
Chief of Team

Alex Jo

Educated in China and Japan and living in Japan for more than 25 years. With a background in system design and strategy consulting, he founded Wish Travel in 2016. A certified General Travel Services Manager, he leads every program — and has a gift for finding the right hotel.

Jolin Ou, Chief of Tour Operation
Chief of Tour Operation

Jolin Ou

Holds a master’s degree in Comprehensive Cultural Policy and is a certified General Travel Services Manager. She designs art- and culture-focused experiences and itineraries tailored to each guest.

Bobby Ou, Chief of Transportation
Chief of Transportation

Bobby Ou

A graduate of Meiji University’s School of Commerce, with experience at a major HR company and in education. He leads our vehicle operations team — and always knows where to find the best local food and views.

Ziv Adam, Sales & Products Manager
Sales & Products Manager

Ziv Adam

A global program director and business development consultant specializing in executive study, business visits and education programs. Formerly with Omnia Discovery in London, he has planned programs for more than 1,000 MBA participants, executives and academic leaders.

Takumi, Guide Manager
Guide Manager

Takumi

Born and raised in Tokyo, he studied manga and works as a freelance photographer. With more than six years of English-speaking guiding experience, he is highly praised by visiting US music groups.

Higuchi, Tour Operation Manager
Tour Operation Manager

Higuchi

A graduate of J. F. Oberlin University, he studied in Hangzhou from 2004 and spent 12 years living and working abroad, including in Shanghai. Now based in Kumamoto, he shares Kyushu’s culture with travelers from around the world.

Company Profile

Company profile

CompanyWR Innovation Inc.(WRイノベーション株式会社)
BrandsStoryTour / Wish Travel
EstablishedSeptember 16, 2016
Representative DirectorAlex Jo
CapitalJPY 20,000,000
BusinessTravel (DMC)
Inbound Exchange Programs
Concert Production
Media (wishtravel.jp)
Private Brand (J-BOX)
LicensesRegistered Travel Agency: Saitama Prefectural Governor Registration No. 3-1257
MembershipsAll Nippon Travel Agents Association (ANTA)
BanksRakuten Bank / Kawaguchi Shinkin Bank
AddressLa Maison Du Pearl 202, 2-10-15 Namiki, Kawaguchi, Saitama 332-0034, Japan
Phone / FaxTEL +81-48-229-0627 / FAX +81-48-229-0637

Let’s start your Japan story.

Private day tours, group programs or business travel — tell us what you have in mind.

WhatsApp: +81 90-5800-9116 | Email: wishtravel@wrconsulting.jp

StoryTour by Wish Travel

  • Registered Travel Agency: Saitama Prefectural Governor Registration No. 3-1257
  • Member, All Nippon Travel Agents Association (ANTA)
  • General Passenger Vehicle Transportation Business: Kanto District Transport Bureau, MLIT, No. 1560 (関自旅二第1560号)

Head Office
La Maison Du Pearl 202, 2-10-15 Namiki, Kawaguchi, Saitama, Japan
TEL: +81-48-229-0627

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