OUR STORY
Brand Story
At WishTravel, we believe that a journey is more than movement from one place to another—it is an encounter with stories that stay with you for a lifetime.
Japan is a country where authenticity lives in every detail: in the centuries-old craftsmanship of artisans, in the quiet traditions of local communities, and in the warmth of the people who welcome you.
We design travel experiences that go beyond sightseeing.
Our mission is to connect you with the real Japan—its untold stories, its cultural depth, and its timeless beauty.
Whether you are sharing a tea ceremony with a master, discovering the history behind traditional crafts, or relaxing in an exquisite ryokan, every moment is crafted to inspire.
With thoughtful tour design, seamless operations, and meaningful cultural encounters, WishTravel brings you journeys that feel personal, immersive, and unforgettable.
Authenticity. Stories. Inspiration.
This is the spirit that guides every experience we create.
Discover Japan with WishTravel—where travel becomes a story worth remembering.
OUR COMPANY
Company Information
OUR TEAM
Meet the Team
Alex Jo
Chief of Team
Alex received his education in both China and Japan, and has lived in Japan for over 25 years. With a background in system design and development, as well as experience as a consultant in a strategic consulting firm, he founded Wish Travel in 2016 out of his genuine love for travel. He also holds Japan’s General Travel Services Manager qualification.
His passion for hotels allows him to seamlessly combine travel and work—always discovering outstanding accommodations and recommending the most suitable stays for guests. Alex’s enduring enthusiasm for Japanese culture has brought together a team of like-minded professionals, creating the unique and immersive Japan experiences that define Wish Travel.
Jolin Ou
Chief of Tour Operation
Holding a Master’s degree in Comprehensive Cultural Policy, Jolin specializes in designing art- and culture-focused experiential programs. She also holds Japan’s General Travel Services Manager qualification.
Jolin is drawn to the hidden shrines tucked behind modern city corners, to every form of artistic expression, and to the long, quiet stories behind handcrafted objects. She excels at creating itineraries tailored precisely to each guest’s needs—and she enjoys accompanying travelers through every corner of the city, not just as a guide, but as a friend.
Bobby Ou
Chief of Transportation
A graduate of Meiji University’s School of Commerce, Bobby previously worked for Japan’s largest human resources company and also served as a consultant and education lead at a major preparatory school. He is now the head of the vehicle operations team at Wish Travel.
He is a true “seasoned driver”—on familiar roads, he knows exactly where to find the most authentic local scenery and experiences. Even in new cities or regions, he quickly discovers the best places to eat and the most enjoyable spots, ensuring every journey is both smooth and memorable.
Ziv Adam
Sales & Products Manager
Ziv Adam is a Global Program Director and Business Development Consultant, specializing in executive study programs, high-end business visits and international education programs.
With extensive experience in the field, Ziv previously worked with Omnia Discovery, a London-based consultancy focused on global study trips and executive education. Throughout his career, he has planned and executed high-quality international programs for more than 1,000 MBA participants, executives, and academic leaders from around the globe.
Today, Ziv works with Wish Travel to plan and manage high-impact business and education programs, international exchange visits, and expert-led thematic sessions.
Takumi
Guide Manager
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Higuchi
Tour Operation Manager
After graduating from J. F. Oberlin University, he studied abroad in Hangzhou, China starting in 2004.
He later gained business experience in the Chinese medical field while working for a medical assistance company in Shanghai. With multiple relocations to different major cities, he accumulated a total of 12 years living and working overseas before returning to Japan in 2016.
He currently resides in Kumamoto Prefecture, focusing on promoting the culture of Kyushu to audiences around the world.